Warm, welcoming exhibition stand for the Horecatel trade show
An optimized space for Badoux
Design of an exhibition stand for Horecatel
For the Horecatel trade show held at the WEX in Marche-en-Famenne from March 8 to 11, 2026, MGS Stand Builder supported the Maison Badoux brand in creating a functional and welcoming exhibition stand. This must-attend event for HORECA professionals brings together many suppliers from all over Belgium every year.
To meet the client’s objectives, we designed an exhibition stand that is cost-effective, attractive, and efficient. The space was designed to encourage interaction with visitors while showcasing the products on display. Thanks to smart design and the use of modular structures, it’s possible to create a custom exhibition stand without multiplying printing or production costs. The result: a professional, clear, and welcoming space that perfectly reflects the brand’s image while optimizing the project budget.
Cost-effective, modular Horecatel stand
This custom exhibition stand project perfectly illustrates MGS Stand Builder’s sustainable approach through the use of adapted modular solutions. The backlit wooden desk adds a modern and welcoming touch while enhancing the stand’s visual impact. A high table was integrated to encourage friendly exchanges with visitors. The use of reusable materials is part of an eco-design approach, in line with current requirements for professional trade shows. Assembly and disassembly were optimized to ensure smooth logistics during Horecatel. This type of exhibition stand combines aesthetics, practicality and sustainability, meeting the needs of companies looking to stand out effectively in Belgium and Luxembourg.
